• twopi@lemmy.ca
      link
      fedilink
      English
      arrow-up
      3
      arrow-down
      2
      ·
      edit-2
      12 hours ago

      Are you sure? 15 million is about half Canada’s population. Does that number include all Post Media properties?

        • twopi@lemmy.ca
          link
          fedilink
          English
          arrow-up
          2
          ·
          11 hours ago

          Yes but 15/30 is not far off from 15/40

          15/30 = 50% 15/40 = 3/8 = 3*12.5% = 37.5%

          (50-37.5)/37.5 = 33% (over estimate by a third).

          It’s easier to take 30 instead of 40. And not all 40 million are adults, so just adults is lower than 40.

      • Otter@lemmy.caM
        link
        fedilink
        arrow-up
        1
        ·
        13 hours ago

        I’m not sure where the number comes from, but it could be plausible if you factor in readers outside of Canada too