If you’re referring to the youtube thumbnail trend, it’s because it helps people choose videos without reading channel names. You know who it’s from just by looking, you see the title, you’re more likely to click.
In other words, the office nerds at Mr. Beast Inc. crunched the numbers and discovered that they get ??% more viewers by putting Jimmy’s face in the thumbnail, and every other youtuber took that as gospel.
If you’re referring to the youtube thumbnail trend, it’s because it helps people choose videos without reading channel names. You know who it’s from just by looking, you see the title, you’re more likely to click.
In other words, the office nerds at Mr. Beast Inc. crunched the numbers and discovered that they get ??% more viewers by putting Jimmy’s face in the thumbnail, and every other youtuber took that as gospel.