Yes, we are in total agreement. I was just trying to pre-empt some counter-arguments.

You’re entirely correct that there are two (well four) different concepts in play.

But I feel addressing the first without addressing the second is dangerous in our current social context.

Too many of us are naturally inclined to ignore the political/moral implications of our consumption.

That said, I understand that truly ethical consumption is nearly impossible within the existing system and that people did not choose to be trapped in this system.

Gopnik talks about moral and artistic values while completely ignoring the moral implications of financially supporting a living artist and their problematic behaviour.