Every year I try to get my self excited about watching the gaming summer shows , what use to be E3. This year honestly I just couldn’t. I tried watching a few minutes of both the Sony and Summer Games fest and felt bored. I’m sure a lot of these games these they show will be great. But the way the present most of them honestly doesn’t engage me in the slightest.
Sometimes you get a cinematic trailer that shows no gameplay sometimes (mostimes) you get just gameplay with no context.
I feel like the presentation format doesn’t work for games not anymore anyway. I feel like just setting up a YouTube channel or a playlist with game logos , descriptions and back stories with a small trailer would work so much better.
Unlike E3 this SGF is a Geoff cash grab where most larger companies seldom take part. Outside of new hardware I don’t see the need for this no context trailer barrage.
Maybe I’m just out of touch maybe I’m just insane. Thoughts ?
Edit :: people seem to be getting stuck on the title (which I’ve updated). I’m not saying all game reveals are bad. There have been some genuine gems. In some cases those gems were not the actual game. But it got the job done. This is my commentary on how I see the modern gaming marketing landscape.


Back in those days you had limits on physical pages / dial up on the web.
So you’d only see the biggest / most fleshed out (most of the time )
A little later but before broadband was ubiquitous to the internet there were cable shows that covered games and E3 like XPlay on TechTV.
Oh staying up late to watch the latest X-play episode. Such fond memories.